ÿþ<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"> <html xmlns="http://www.w3.org/1999/xhtml"> <head> <meta http-equiv="Content-Type" content="text/html; charset=utf-8" /> <title>Indian Dietary Supplement Markets-Report-Market Report</title> <link href="/css/w.css" rel="stylesheet" type="text/css" /></head> <body> <table width="780" height="67" border="0" align="center" cellpadding="0" cellspacing="0" background="/images/1bg.jpg" bgcolor="#D0DDED"> <tr background="#D0DDED"> <td height="67" valign="bottom"><table width="780" height="60" border="0" align="center" cellpadding="0" cellspacing="0"> <tr> <td width="262" align="left" valign="bottom"><a href="http://en.chinabgao.com/"><img src="/images/loge.gif" width="162" height="41" hspace="46" vspace="10" border="0" /></a></td> <td width="17"></td> <td width="501" align="right" valign="middle"><table width="485" border="0" align="left" cellpadding="0" cellspacing="0"> 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</a> &gt;&gt; Indian Dietary Supplement Markets </td> </tr> </table> <table width="780" border="0" align="center" cellpadding="0" cellspacing="0"> <tr> <td width="530" align="center" valign="top"><table width="100%" border="0" cellpadding="0" cellspacing="0"> <tr> <td width="100%" align="left" valign="top" bgcolor="#F4FEFF" class="kuang1"><table width="100%" border="0" align="center" cellpadding="0" cellspacing="0" class="kuang"> <tr> <td align="left" valign="top"><table width="98%" height="27" border="0" align="center" cellpadding="0" cellspacing="0"> <tr> <td align="center" valign="middle" height="10"></td> </tr> <tr> <td align="center" valign="middle"><h1>Indian Dietary Supplement Markets</h1></td> </tr> <tr> <td align="center" valign="middle" height="28">No:yb09-843 &nbsp;&nbsp;<a href="http://en.chinabgao.com/">China Report Hall</a>&nbsp;&nbsp; [<a href="javascript:self.print();">Print</a>] &nbsp;&nbsp;[<a href="mailto:?subject=[China Report Hall]Indian Dietary Supplement Markets&body=I[China Report Hall]see the Indian Dietary Supplement Markets This report recommended special to you http://en.chinabgao.com/report/reports/200904/10/843.html" target="_blank">Recommend to friend</a>]</td> </tr> <tr> <td align="left" valign="middle" height="20"><p>[Report Title]: <a title="Indian Dietary Supplement Markets">Indian Dietary Supplement Markets</a></p></td> </tr> <tr> <td align="left" valign="middle" height="20"><p>[Keywords]: Dietary Supplement</p></td> </tr> <tr><td height="20" colspan="2"><p>[Date]: December 2007</p></td></tr> <tr><td height="20" colspan="2"><p>[Delivery]: EMAIL electronic version</p></td></tr> <tr> <td align="left" valign="middle" height="20"><p>[Price]:<font color="#FF0000">Electronic 3000 USD</font></p></td> </tr> <tr> <td align="left" valign="middle" height="20"><p><font color="#FF0000">[Telephone Order]:<strong>0592-5337135/5337136</strong> &nbsp;&nbsp;<a href="/order.asp?pageno=843" target="_blank" class="M"><img src="/images/dg.gif" width="15" height="15" border="0" /> <strong><u>Online Order</u></strong></a></font></p></td> </tr> <tr> <td height="20" align="center" valign="middle"><p><font color="#FF0000">[Report Contents]</font></a></p></td> </tr> <tr> <td align="left" valign="middle"><p><br /> <font color="#000000"><P>C h a p t e r&nbsp;1 </P> <P><BR>Executive Summary</P> <P>Market Overview and Definitions&nbsp;1-1</P> <P>Introduction&nbsp;1-1</P> <P>Scope of the Study&nbsp;1-1</P> <P><BR>C h a p t e r&nbsp;2 </P> <P><BR>Overview of Indian Dietary Supplement Market</P> <P>Market Engineering Measurment Analysis&nbsp;2-1</P> <P>Industry Challenges&nbsp;2-1</P> <P>Lack of Consumer Knowledge on Health Benefits from Supplements&nbsp;2-1</P> <P>Lack of Guidelines and Clear-cut Regulations&nbsp;2-1</P> <P>Threat from Foreign Suppliers to the Local Manufacturing Companies&nbsp;2-2</P> <P>Competition from Functional Food and Beverages&nbsp;2-2</P> <P>Market Drivers&nbsp;2-2</P> <P>Aggrandized Consumer Awareness and Lifestyle Changes Create the Demand for</P> <P>Dietary Supplements&nbsp;2-3</P> <P>Preventive Healthcare Measures from the Consumer End&nbsp;2-3</P> <P>Manufacturer's Marketing Efforts for Market Expansion&nbsp;2-3</P> <P>Amplified Research on Dietary Ingredients for Safety and Efficacy Validation&nbsp;2-3</P> <P>Market Restraints&nbsp;2-3</P> <P>Lack of Manufacturers' Confidence in Selling Supplements as OTC Medications&nbsp;2-4</P> <P>Absence of Brand Building Strategies from the Manufacturer End&nbsp;2-4</P> <P>Lack of Demarcation between Supplements and Medicines by the Government Regulations&nbsp;2-4</P> <P>Limited Research on Nutrition Toxicity and Drug Interaction&nbsp;2-5</P> <P>Revenue Forecasts&nbsp;2-5</P> <P>Distribution and Marketing Channels&nbsp;2-6</P> <P>Legislation&nbsp;2-6</P> <P><BR>C h a p t e r&nbsp;3 </P> <P><BR>Strategic Analysis of Chyawanprash Market</P> <P>Market Overview&nbsp;3-1</P> <P>Introduction&nbsp;3-1</P> <P>Market Engineering Measurment Analysis&nbsp;3-1</P> <P>Industry Challenges&nbsp;3-1</P> <P>Low Degree of Penetration in the Market&nbsp;3-1</P> <P>Paucity of Consumer Knowledge on Ayurveda&nbsp;3-1</P> <P>Market Engineering Measurements&nbsp;3-2</P> <P>Market Age&nbsp;3-2</P> <P>Base Year Revenues&nbsp;3-3</P> <P>Base Year Market Growth&nbsp;3-3</P> <P>Compound Annual Growth Rate (2006-2013)&nbsp;3-3</P> <P>Price Sensitivity&nbsp;3-3</P> <P>Competitors&nbsp;3-3</P> <P>Market Drivers&nbsp;3-3</P> <P>Launch of New Variants Targeting New Consumers in the Market&nbsp;3-4</P> <P>Building Emotional Assurance and Familiarity among the Consumers through Advertisement&nbsp;3-4</P> <P>Increasing Acceptance Due to the Minimal Side Effects of Ayurveda&nbsp;3-4</P> <P>Haul Towards Natural Products for their Proven Preventive Functions on Chronic Diseases&nbsp;3-5</P> <P>Market Restraints&nbsp;3-5</P> <P>Uncommon Organoleptic Properties&nbsp;3-5</P> <P>Seasonality in Sales&nbsp;3-5</P> <P>Lack of Authentic Source for the Functional and Rejuvenating Properties of Chyawanprash&nbsp;3-6</P> <P>High Pricing Hinders Growth&nbsp;3-6</P> <P>Revenue Forecasts&nbsp;3-6</P> <P>Market Share Analysis&nbsp;3-7</P> <P><BR>C h a p t e r&nbsp;4 </P> <P><BR>Strategic Analysis of Mineral and Vitamin Supplement Market</P> <P>Overview of the Mineral and Vitamin Supplements Market&nbsp;4-1</P> <P>Strategic Analysis of the Mineral and Vitamin Supplements Market&nbsp;4-1</P> <P>Industry Challenges&nbsp;4-2</P> <P>Price Control by Government Regulations&nbsp;4-2</P> <P>Increasing Competition from FMCG through Functional Foods&nbsp;4-2</P> <P>Vitamin Supplement Market&nbsp;4-2</P> <P>Market Engineering Measurements&nbsp;4-2</P> <P>Market Age&nbsp;4-3</P> <P>Base Year Revenues&nbsp;4-3</P> <P>Potential Revenues (Maximum Future Market Size)&nbsp;4-4</P> <P>Base Year Market Growth Rate&nbsp;4-4</P> <P>Compound Annual Growth Rate&nbsp;4-4</P> <P>Price Sensitivity&nbsp;4-4</P> <P>Competitive Structure&nbsp;4-4</P> <P>Market Drivers&nbsp;4-4</P> <P>Consumer Reliance on Supplements to Combat Against Stressful and Sedentary Lifestyle&nbsp;4-5</P> <P>Shift from Prescription Route Towards Over the Counter Medication&nbsp;4-5</P> <P>Enhanced Accessibility of Supplements and Market Expansion Efforts&nbsp;4-5</P> <P>Market Restraints&nbsp;4-6</P> <P>Absence of Brand Building Strategies Due to Lack of Regulatory Framework&nbsp;4-6</P> <P>Deficient in Clinical Trial Validity on Safety of Supplements&nbsp;4-6</P> <P>Instant Positive Results Expectation from the Consumer&nbsp;4-6</P> <P>Revenue Forecasts&nbsp;4-7</P> <P>Iron Supplement Market&nbsp;4-7</P> <P>Market Engineering Measurements&nbsp;4-7</P> <P>Market Age&nbsp;4-8</P> <P>Base Year Revenues&nbsp;4-8</P> <P>Potential Revenues (Maximum Future Market Size)&nbsp;4-8</P> <P>Base Year Market Growth Rate&nbsp;4-8</P> <P>Compound Annual Growth Rate&nbsp;4-9</P> <P>Price Sensitivity&nbsp;4-9</P> <P>Market Drivers&nbsp;4-9</P> <P>Support from Various Health Organizations to Combat Anemia Increases</P> <P>the Credibility of the Iron Supplements&nbsp;4-9</P> <P>Inadequate Iron Consumption Due to Poor Food Habits Leading to Nutrition Gap&nbsp;4-10</P> <P>Increasing Importance Due to Wide Media Coverage on the Benefits of Iron&nbsp;4-10</P> <P>Increased Demand for Iron from Women and Young Population&nbsp;4-10</P> <P>Market Restraints&nbsp;4-10</P> <P>Controversial Issues on the Toxicity of the Iron Supplements&nbsp;4-11</P> <P>Need of Research and Development Activities to Improve the Efficacy and to Minimize</P> <P>the Side Effects of the Iron Supplements&nbsp;4-11</P> <P>Lack of Awareness on the Health Benefits of Iron Supplements&nbsp;4-11</P> <P>Revenue Forecasts&nbsp;4-11</P> <P>Calcium Supplement Market&nbsp;4-12</P> <P>Market Engineering Measurements&nbsp;4-12</P> <P>Market Age&nbsp;4-13</P> <P>Base Year Revenues&nbsp;4-13</P> <P>Potential Revenues(Maximum Future Market Size)&nbsp;4-13</P> <P>Base Year Market Growth Rate&nbsp;4-14</P> <P>Compound Annual Growth Rate from (2006-2013)&nbsp;4-14</P> <P>Price Sensitivity&nbsp;4-14</P> <P>Competitors&nbsp;4-14</P> <P>Market Concentration (Percent of Base Year Market Controlled by Top Three Competitors)&nbsp;4-14</P> <P>Market Drivers&nbsp;4-14</P> <P>Intense Marketing and Advertising Activities by Manufacturers&nbsp;4-15</P> <P>Diversification of Products&nbsp;4-15</P> <P>Increased Clinical Research Activities and Validation of the Products for Efficacy, Safety</P> <P>and Benefits in Different Ailments&nbsp;4-15</P> <P>Market Restraints&nbsp;4-15</P> <P>The Trend Towards Functional Foods&nbsp;4-16</P> <P>Lack of Consumer Compliance Towards Calcium Supplements&nbsp;4-16</P> <P>Poor Consumer Understanding on Calcium Benefits and Belief on Conventional Source of Calcium&nbsp;4-16</P> <P>Lack of High Technology Adoption to Minimize the Sour Taste of Calcium Liquid Supplements&nbsp;4-16</P> <P>Revenue Forecasts&nbsp;4-17</P> <P>Market Share Analysis&nbsp;4-17</P> <P><BR>C h a p t e r&nbsp;5 </P> <P><BR>Strategic Analysis of the Dietetic Supplement Market</P> <P>Market Overview&nbsp;5-1</P> <P>Introduction&nbsp;5-1</P> <P>Industry Challenges&nbsp;5-1</P> <P>Awareness in Rural Areas&nbsp;5-1</P> <P>Threat to Local Manufacturers from Imports&nbsp;5-2</P> <P>Paucity of Consumer Knowledge&nbsp;5-2</P> <P>Market Engineering Measurment Analysis&nbsp;5-2</P> <P>Market Engineering Measurements&nbsp;5-2</P> <P>Market Age&nbsp;5-3</P> <P>Base Year Revenues and Growth Rate&nbsp;5-3</P> <P>Potential Revenues (Maximum Future Market Size)&nbsp;5-3</P> <P>Compound Annual Growth Rate (2006-2013)&nbsp;5-4</P> <P>Historical Compound Annual Growth Rate (2003-2006)&nbsp;5-4</P> <P>Price Sensitivity&nbsp;5-4</P> <P>Competitors&nbsp;5-4</P> <P>Market Drivers&nbsp;5-4</P> <P>Increase in Health and Weight Consciousness among Consumers&nbsp;5-5</P> <P>Technological Advancements for Increasing the Efficacy and Taste Profile of the Products&nbsp;5-5</P> <P>Distribution Extension from Specialist Outlets to Mass Market Channels&nbsp;5-5</P> <P>Market Restraints&nbsp;5-5</P> <P>Exorbitant Pricing of Products&nbsp;5-6</P> <P>Lack of Standardization&nbsp;5-6</P> <P>Deficiency in Clinical Trial Validation to Build Consumer Confidence&nbsp;5-6</P> <P>Revenue Forecasts&nbsp;5-6</P> <P>Market Share Analysis&nbsp;5-7</P> <P><BR>C h a p t e r&nbsp;6 </P> <P><BR>Strategic Analysis of Herbal Supplement Market</P> <P>Market Overview&nbsp;6-1</P> <P>Introduction&nbsp;6-1</P> <P>Market Engineering Measurment Analysis&nbsp;6-1</P> <P>Market Engineering Measurements&nbsp;6-1</P> <P>Market Age&nbsp;6-2</P> <P>Base Year Revenues&nbsp;6-2</P> <P>Base Year Market Growth&nbsp;6-2</P> <P>Potential Revenues (Maximum Future Market Size)&nbsp;6-3</P> <P>Compound Annual Growth Rate (2006-2013)&nbsp;6-3</P> <P>Price Sensitivity&nbsp;6-3</P> <P>Competitors&nbsp;6-3</P> <P>Market Drivers&nbsp;6-3</P> <P>Acute Consciousness about Healthy and Better Living&nbsp;6-3</P> <P>Increasing Acceptance Due to Lower Degree of Toxic Side Effects Compared</P> <P>to Synthetic Formulation&nbsp;6-4</P> <P>Awareness on Higher Concentration of Active Constituent in Capsules</P> <P>Compared to Pure Herbs&nbsp;6-4</P> <P>Market Restraints&nbsp;6-4</P> <P>Unproven Health Benefits&nbsp;6-4</P> <P>Lack of Standardization&nbsp;6-4</P> <P>Lack of Clear Government Regulations&nbsp;6-5</P> <P>Revenue Forecasts&nbsp;6-5</P> <P>Market Share Analysis&nbsp;6-6</P> <P>&nbsp;</P> <P>C h a p t e r&nbsp;7 </P> <P><BR>Strategic Recommendations</P> <P>Recommendations&nbsp;7-1</P> <P>Market Opportunities&nbsp;7-1</P> <P>Creating Awareness in the End-user on the Benefits and Essentiality of Dietary Supplements&nbsp;7-1</P> <P>Building Confidence in the Consumer on the Safety of Supplements through Clinical Studies&nbsp;7-1</P> <P>Choosing the Suitable Distribution Channel&nbsp;7-2</P> <P>Focus on R&amp;D for Diversification and Innovation of New Products&nbsp;7-2</P> <P>Developing Brand Building Strategies to Avoid Market Share from the New Entrants&nbsp;7-2</P> <P>&nbsp;</P></font><br /> </p></td> </tr> </table></td> </tr> </table></td> </tr> </table></td> <td width="1" align="left" valign="top"></td> <td width="250" align="right" valign="top"> <table width="250" height="73" border="0" cellpadding="0" cellspacing="0" class="kuang3"> <tr> <td width="250" height="71" align="left" valign="top" background="images/jian3.gif"> <form id="form1" name="form1" method="post" action="/search.asp"> <table width="240" border="0" align="right" cellpadding="0" cellspacing="0"> <tr> <td width="219" height="27"><table width="100%" border="0" cellspacing="0" cellpadding="0"> <tr> <td width="19%"></td> <td width="81%">Quick Search</td> </tr> </table></td> <td width="43"></td> </tr> <tr> <td height="30"><table width="100%" border="0" cellspacing="0" cellpadding="0"> <tr> <td width="19%" height="25"></td> <td width="81%" valign="middle"><label> <input name="keyword" type="text" size="20" maxlength="20" /> 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