ÿþ<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"> <html xmlns="http://www.w3.org/1999/xhtml"> <head> <meta http-equiv="Content-Type" content="text/html; charset=utf-8" /> <title>Research Report On China Sports Market, 2005-Report-Market Report</title> <link href="/css/w.css" rel="stylesheet" type="text/css" /></head> <body> <table width="780" height="67" border="0" align="center" cellpadding="0" cellspacing="0" background="/images/1bg.jpg" bgcolor="#D0DDED"> <tr background="#D0DDED"> <td height="67" valign="bottom"><table width="780" height="60" border="0" align="center" cellpadding="0" cellspacing="0"> <tr> <td width="262" align="left" valign="bottom"><a href="http://en.chinabgao.com/"><img src="/images/loge.gif" width="162" height="41" hspace="46" vspace="10" border="0" /></a></td> <td width="17"></td> <td width="501" align="right" valign="middle"><table width="485" border="0" align="left" cellpadding="0" cellspacing="0"> <tr> <td width="91" height="31" class="dao01"><a href="/">Home</a></td> <td width="92" class="dao01"><a href="/about-us.asp">About Us</a></td> <td width="91" class="dao01"><a href="/services.asp">Services</a></td> <td width="96" class="dao01"><a href="/contact-us.asp">Contact Us</a></td> <td width="75" class="zi"><a href="http://www.chinabgao.com/">-N‡eHr</a></td> </tr> </table></td> </tr> </table></td> </tr> </table> <table width="780" height="170" border="0" align="center" cellpadding="0" cellspacing="0"> <td height="168" valign="top"><img src="/images/bg.jpg" width="780" height="168" /></td> </tr> </table> <table width="780" height="6" border="0" align="center" cellpadding="0" cellspacing="0" background="/images/jian.gif"> <tr> <td></td> </tr> </table> <table width="780" height="25" border="0" align="center" cellpadding="0" cellspacing="0"> <tr> <td bgcolor="#FFFFFF" style="padding-left:5px;padding-right:5px;"> You are here:<a href="/">Home</a> >> <a href='/other/'>Other Industries</a> &gt;&gt; Research Report On China Sports Market, 2005 </td> </tr> </table> <table width="780" border="0" align="center" cellpadding="0" cellspacing="0"> <tr> <td width="530" align="center" valign="top"><table width="100%" border="0" cellpadding="0" cellspacing="0"> <tr> <td width="100%" align="left" valign="top" bgcolor="#F4FEFF" class="kuang1"><table width="100%" border="0" align="center" cellpadding="0" cellspacing="0" class="kuang"> <tr> <td align="left" valign="top"><table width="98%" height="27" border="0" align="center" cellpadding="0" cellspacing="0"> <tr> <td align="center" valign="middle" height="10"></td> </tr> <tr> <td align="center" valign="middle"><h1>Research Report On China Sports Market, 2005</h1></td> </tr> <tr> <td align="center" valign="middle" height="28">No:yb07-26 &nbsp;&nbsp;<a href="http://en.chinabgao.com/">China Report Hall</a>&nbsp;&nbsp; [<a href="javascript:self.print();">Print</a>] &nbsp;&nbsp;[<a href="mailto:?subject=[China Report Hall]Research Report On China Sports Market, 2005&body=I[China Report Hall]see the Research Report On China Sports Market, 2005 This report recommended special to you http://en.chinabgao.com/report/reports/200707/6/26.html" target="_blank">Recommend to friend</a>]</td> </tr> <tr> <td align="left" valign="middle" height="20"><p>[Report Title]: <a title="Research Report On China Sports Market, 2005">Research Report On China Sports Market, 2005</a></p></td> </tr> <tr> <td align="left" valign="middle" height="20"><p>[Keywords]: Research Report On China Sports Market, 2005</p></td> </tr> <tr><td height="20" colspan="2"><p>[Date]: June 2007</p></td></tr> <tr><td height="20" colspan="2"><p>[Delivery]: EMS Speedpost</p></td></tr> <tr> <td align="left" valign="middle" height="20"><p>[Price]:<font color="#FF0000">Hardcopy:1350 Electronic:1350</font></p></td> </tr> <tr> <td align="left" valign="middle" height="20"><p><font color="#FF0000">[Telephone Order]:<strong>0592-5337135/5337136</strong> &nbsp;&nbsp;<a href="/order.asp?pageno=26" target="_blank" class="M"><img src="/images/dg.gif" width="15" height="15" border="0" /> <strong><u>Online Order</u></strong></a></font></p></td> </tr> <tr> <td height="20" align="center" valign="middle"><p><font color="#FF0000">[Report Contents]</font></a></p></td> </tr> <tr> <td align="left" valign="middle"><p><br /> <font color="#000000"><P>Chapter 1 the Related Definition of Sportswear Market and Its Investment Characteristics&nbsp;1<BR>PART I THE RELATED DEFINITION OF SPORTSWEAR MARKET AND CLASSIFICATION&nbsp;1<BR>I Concepts of sportswear&nbsp;1<BR>II Classification of sportswear&nbsp;2<BR>III Statistical classification of sportswear by National Statistics Department&nbsp;3<BR>PART II CHARACTERISTICS OF SPORTSWEAR INDUSTRY&nbsp;4<BR>1. Variety of sportswear s brand, and the occupation of high-level market by overseas famous brands&nbsp;4<BR>2. Sportswear industry is a labor intensive industry&nbsp;5<BR>3. High specialty of sportswear industry&nbsp;5<BR>4. The fashionable feature of sportswear&nbsp;5<BR>5. Brand effect of sportswear&nbsp;5<BR>6. The dress patterns are easily imitated&nbsp;6<BR>7.&nbsp; There are many related industries&nbsp;6<BR>Chapter 2 Sportswear Market s Status in Quo&nbsp;7<BR>PART I GENERAL SITUATION OF WORLD SPORTSWEAR MARKET&nbsp;7<BR>I The status in quo of world sportswear market and its development&nbsp;7<BR>II Sportswear market distribution situation of the world&nbsp;9<BR>PART II THE STATUS IN QUO OF CHINESE SPORTSWEAR MARKET&nbsp;11<BR>I&nbsp; General situation of chinese athletics and leisure sportswear indusrtry&nbsp;11<BR>II The brand analysis of the synthetic market share of sneaker(travel shoes and gym shoes) from 2001 to 2002&nbsp;12<BR>III The development situation of sportswear market in 2002-2003 in China&nbsp;15<BR>IV0The area distribution of Chinese sportswear supply&nbsp;17<BR>PART III THE PROBLEMS OF CHINESE MARKET AND THE SUGGESTIONS&nbsp;20<BR>I&nbsp; Low brand recognition and small scale&nbsp;20<BR>II&nbsp; Low technology content and slow speed of information transfer&nbsp;20<BR>III Large scale of counterfeit and fakement&nbsp;21<BR>IV Poor management&nbsp;21<BR>V&nbsp; Poor social sevices mechanism&nbsp;21<BR>Chapter 3 The Analysis of the Import and Export of Chinese Sportswear&nbsp;23<BR>PART I THE ANALYSIS OF IMPORT OF CHINESE SPORTSWEAR&nbsp;24<BR>I the import situation of sportswear&nbsp;24<BR>II The situation of spotrswear import from 2003 to April in 2004&nbsp;26<BR>III The situation of sneaker import&nbsp;31<BR>PART II THE ANALYSIS OF EXPORT OF CHINESE SPORTSWEAR&nbsp;33<BR>I The export situation of sportswear&nbsp;33<BR>II The situation of all kinds of spotrswear export from 2003 to April in 2004&nbsp;35<BR>IV The export situation of sneaker&nbsp;41<BR>V The analysis of competing power of Chinese sports cloths and sneaker&nbsp;42<BR>VI The problems and the contermeasures of chinese sportswear export&nbsp;44<BR>PART III&nbsp; THE TRADE BARRIERS OF CHINESE SPORTSWEAR EXPORT AND THE RELATED COUNTERMEASURES&nbsp;46<BR>I the analysis of trade barries of chinese sportswear export.&nbsp;46<BR>II The contermeasure of Chinese sportswear corporation for export expention ?nbsp;46<BR>Chapter 4 An Analysis of Main Export Market of Our Country s Sportswear&nbsp;48<BR>PART ?nbsp; THE AMERICA&nbsp;48<BR>I&nbsp; The America s Sports wears Market of 2002?003&nbsp;48<BR>II the America Sports shoe Market&nbsp;50<BR>PART II&nbsp;&nbsp;&nbsp;&nbsp; MARKETS OF MAIN EUROPEAN UNION COUNTRIES&nbsp;53<BR>1 An analysis of European Union s macroeconomics and clothes market&nbsp;53<BR>?the consumption situation of sports wears in European Union market&nbsp;54<BR>?European Union Sports&nbsp;&nbsp; wears Market Capacity and Market Status in Main Countries&nbsp;55<BR>Chapter 5&nbsp;&nbsp; The Demand Scale and Forecasting of Sportswear Market&nbsp;58<BR>PART I&nbsp;&nbsp; THE FORECASTING OF THE SCALE OF INTERNATIONAL SPORTSWEAR MARKET&nbsp;58<BR>?the situation of international expenditure of family sports&nbsp;58<BR>?the market scale of sportswear&nbsp;59<BR>?The forecasting of development of sportswear market scale&nbsp;60<BR>PART II THE FORECASTING OF THE SCALE OF CHINESE SPORTSWEAR MARKET&nbsp;62<BR>I THE CHANGES OF CHINESE FAMILY SPORTS EXPENDITURE&nbsp;62<BR>II the situation of Chinese expenditure of family sports&nbsp;63<BR>III The forecasting of the scale of Chinese sportswear market&nbsp;65<BR>Chapter 6 an Analysis of Sports wears Consumers&nbsp;68<BR>PART ?nbsp;&nbsp; MARKET SEGMENTATION OF SPORTSWEAR CONSUMERS&nbsp;68<BR>I Demographic segmentation in our country and demographic structure of sports wear market&nbsp;68<BR>II Age Structure segmentation and Consumption Structure of Sports&nbsp;&nbsp; wears Market&nbsp;70<BR>?consumer benefit segmentation and sportswear consumption market structure&nbsp;72<BR>?Geographic Segmentation and Sportswear Market&nbsp;72<BR>PART ?A MARKET ANALYSIS OF THE YOUNG AND MIDDLE-AGED CONSUMERS IN TARGET MARKET&nbsp;75<BR>I An Analysis of Target Consumers Composition, who are young or middle-aged&nbsp;75<BR>II an Analysis of the Young s Sports Clothes Consumption&nbsp;76<BR>PART III INFLUENCING FACTORS OF CONSUMERS?SPORTSWEAR PURCHASE&nbsp;80<BR>I. Consumers?Personal Factors&nbsp;80<BR>II Social Factors&nbsp;81<BR>III Enterprises and Products Factors&nbsp;82<BR>PART IV AN ANALYSIS OF CONSUMERS?PURCHASE PREFERENCE&nbsp;83<BR>I Price Preference&nbsp;83<BR>II Brand Preference&nbsp;85<BR>III Color Preference&nbsp;87<BR>Chapter 7&nbsp; an Analysis of Sportswear s Distribution Channel&nbsp;89<BR>PART ?THE DOMESTIC SPORTSWEAR S DISTRIBUTION CHANNEL IN CHINA&nbsp;89<BR>?Large Malls and Department Stores&nbsp;89<BR>a!Common Marketplace and Clothes Shop&nbsp;89<BR>?Sportswear Specialty Shop&nbsp;89<BR>?Emporium, Supermarket and Chain Stores&nbsp;90<BR>?Wholesaling Market&nbsp;90<BR>?Mail Order&nbsp;90<BR>?Sales on Internet&nbsp;91<BR>PART II THE FOREIGN SPORTSWEAR S DISTRIBUTION CHANNEL SYSTEM AS A REFERENCE TO CHINA&nbsp;91<BR>PART III DEVELOPING INTERNATIONAL MARKET MODES OF CHINA S SPORTSWEAR ENTERPRISES.&nbsp;95<BR>I Successful Modes of Sportswear Corporation for Reference&nbsp;95<BR>II the Ways for Domestic Sportswear Enterprises to Develop International Market&nbsp;96<BR>Chapter 8 The Competitive Structure of Sportswear Market&nbsp;98<BR>PART ?THE COMPETITIVE STRUCTURE OF CHINESE SPORTSWEAR MARKET IN 2002&nbsp;98<BR>PART ?THE ANALYSIS OF COMPETITIVE STRUCTURE OF CHINESE SPORTSWEAR MARKET IN 2003&nbsp;100<BR>I Which is the stronger, the domestic products or the foreign ones?&nbsp;100<BR>II Lining is challengeing the international famous brands powerfully but Anta and Dobule Star still lack of competative power.&nbsp;102<BR>Chapter 9&nbsp;&nbsp; An analysis of International Famous&nbsp;104<BR>Sportswear Brands&nbsp;104<BR>PART I&nbsp;&nbsp; NIKE&nbsp;104<BR>I&nbsp; A Brief Introduction of Nike Background&nbsp;104<BR>II. The Sales and Profit Status of Nike Company in the Past Years&nbsp;104<BR>III&nbsp; An Analysis of Its Operation in China&nbsp;107<BR>PART II ADIDAS&nbsp;108<BR>I A general introductiono about Adidas corporation&nbsp;108<BR>II&nbsp; The market competing strategies of Adidas in Chinese market&nbsp;109<BR>PART III&nbsp; REEBOK&nbsp;110<BR>I The management of Reebok International Ltd.,&nbsp;110<BR>III The way of Reebok to develop China s market&nbsp;114<BR>PART IV CONVERSE&nbsp;119<BR>I INTRODUCTION&nbsp;119<BR>II The expansion of Converse in China&nbsp;120<BR>III The competing strcture of Converse in China and Lining, the domestic brand&nbsp;122<BR>Chapter 10 An Analysis of Some China s&nbsp;126<BR>Famous Brands&nbsp;126<BR>PART I&nbsp;&nbsp;&nbsp;&nbsp; LI-NING&nbsp;126<BR>I Products Information of Li-ning Company&nbsp;126<BR>II Operation Analysis of Li-ning Company in 1995~2004&nbsp;126<BR>III&nbsp;&nbsp; Li-ning Company s Products Sales Analyses by product category or geographic areas.&nbsp;128<BR>IV The Sales Network of Li-ning Company&nbsp;130<BR>V Promotion Strategy of Li-ning Brand from 2002~2003&nbsp;131<BR>PART II&nbsp;&nbsp;&nbsp; KANGWEI&nbsp;134<BR>I&nbsp; A Brief Introduction of Nike Background&nbsp;134<BR>II Operation Indexes of Kangwei Group in 2002&nbsp;135<BR>III Product Category of Kangwei Company in spring of 2003&nbsp;136<BR>IV Sports fashion Belief of Kangwei from 2002 to 2003&nbsp;137<BR>PART IV&nbsp;&nbsp;&nbsp;&nbsp; ANTA&nbsp;137<BR>I&nbsp; A Brief Introduction of Nike Background&nbsp;137<BR>II the Operation Indexes of Anta in 2002&nbsp;138<BR>III Anta s Development Way in building Domestic Sportswear Brand Facing competition from both at home and abroad.&nbsp;139<BR>V Marketing Strategies of Anta&nbsp;143<BR>PART V DOUBLESTAR&nbsp;146<BR>I&nbsp; A Brief Introduction of Doublestar Background&nbsp;146<BR>II&nbsp;&nbsp; An Economic Achievement Analysis of Doublestar Group in 2002&nbsp;146<BR>III An Operation Performance Analysis of Qingdao Doublestar Group Holding Company------ Qingdao Doublestar Company Ltd.&nbsp;148<BR>IV Market and Brand Strategies of Doublestar Group in 2002~2003&nbsp;150</P> <P>Table Of Contents</P> <P>TABLE 1 FEATURES OF DIFFERENT NEED LEVELS OF SPORTSWEAR AND INFLUENCING FACTORS&nbsp;1<BR>TABLE 2&nbsp; CLASSIFICATION OF SPORTSWEAR AND THEIR FEATURES&nbsp;2<BR>TABLE 3 STATISTICAL CLASSIFICATION OF SPORTSWEAR IN CHINA BY NATIONAL STATISTICS DEPARTMENT&nbsp;4<BR>TABLE 4 1996?010 CLOTHES TRADE AND SPORTSWEAR TRADE OF WORLD&nbsp;7<BR>TABLE 5 THE GROWTH OF SPORTSWEAR TRADE IN THE WHOLE WORLD&nbsp;7<BR>TABLE 6 TRADE TRENDS OF SPORTSWEAR OF THE WORLD&nbsp;8<BR>TABLE 7 CHANGE TENDENCY OF SPORTSWEAR SELLING OF THE WORLD&nbsp;8<BR>TABLE 8 TENDENCY OF SPORTSWEAR SELLING OF THE WORLD&nbsp;8<BR>TABLE 9 DISTRIBUTION AND DEVELOPMENT OF GROSS SALES OF SPORTSWEAR IN THE WORLD BEFORE 2001&nbsp;9<BR>TABLE 10 DISTRIBUTION SITUATION OF SPORTSWEAR IN 2000 (UNIT: A HUNDRED MILLION DOLLAR, 100000000$)&nbsp;9<BR>TABLE 11 BRITISH SPORTS WEAR MARKET SITUATION FROM 1993 TO 1997&nbsp;9<BR>TABLE 12 MARKET SITUATION OF FIRST TEN SNEAKER BRANDS AT HOME IN 2001&nbsp;12<BR>TABLE 13 SNEAKER BRANDS OF FIRST TEN SYNTHETIC MARKET SHARES IN 2001&nbsp;12<BR>TABLE 14 THE COMPARISON OF INDICATORS OF THE FIRST SNEAKER BRAND IN 2001&nbsp;13<BR>TABLE 15 MARKET SITUATION OF TEN SNEAKER BRANDS AT HOME IN 2002&nbsp;13<BR>TABLE 16&nbsp; THE COMPARISON OF DOMESTIC SNEAKERS?SYNTHETIC MARKET SHARE, SALE AMOUNT SHARE, COVERING SURFACE OF MARKET IN 2002&nbsp;14<BR>TABLE 17 DISTRIBUTION OF SNEAKER BRANDS OF FIRST TEN SYNTHETIC MARKET SHARES IN 2002&nbsp;14<BR>TABLE 18 SNEAKER S SALES AMOUNT OF EACH MONTH IN2002(UNIT: HUNDRED PAIRS)&nbsp;15<BR>TABLE 19 COMPARISON OF SNEAKER SALES IN EACH MONTH IN 2001 AN IN 2002&nbsp;16<BR>TABLE 20 COMPARISON AND ANALYSIS OF DOMESTIC SPORTS BRANDS&nbsp;16<BR>TABLE 21 THE AREA DISTRIBUTION OF CHINESE SPORTSWEAR COMPANY&nbsp;19<BR>TABLE 22 STRUCTURE OF OWNERSHIP OF CHINESE SPORTSWEAR COMPANY&nbsp;20<BR>TABLE 23 THE AMOUNTS OF THE IMPORT AND EXPORT OF SPORTSWEAR FROM 1999 TO 2003&nbsp;23<BR>TABLE 24 THE SUM OF THE IMPORT AND EXPORT OF SPORTSWEAR FROM 1999 TO 2003&nbsp;24<BR>TABLE 25 THE CHANGES OF THE AMOUNT OF IMPORT SPORTSWEAR FROM 1998 TO 2003&nbsp;25<BR>TABLE 26 THE CHANGES OF THE SUM OF IMPORT SPORTSWEAR FROM 1998 TO 2003&nbsp;25<BR>TABLE 27 THE CHANGES OF AVERAGE IMPORT PRICE PER UNIT OF SPORTSWEAR FROM 1998 TO 2003&nbsp;26<BR>TABLE 28 THE IMPORT SITUATION OF ALL KINDS OF SPORTSWEAR IN 2003&nbsp;27<BR>TABLE 29&nbsp; THE IMPORT AMOUNT OF ALL KINDS OF SPORTSWEAR AND ITS PROPORTION STRUCTURE OF THE IN 2003&nbsp;28<BR>TABLE 30 THE IMPORT SUM OF ALL KINDS OF SPORTSWEAR AND ITS PROPORTION STRUCTURE OF THE IN 2003&nbsp;28<BR>TABLE 31 THE IMPORT SITUATION OF ALL KINDS OF SPORTSWEAR FROM JANUARY TO APRIL IN 2004&nbsp;29<BR>TABLE 32 THE PROPORTION STRUCTURE OF THE IMPORT AMOUNT OF ALL KINDS OF SPORTSWEAR FROM JANUARY TO APRIL IN 2004&nbsp;30<BR>TABLE 33 THE PROPORTION STRUCTURE OF THE IMPORT SUM OF ALL KINDS OF SPORTSWEAR FROM JANUARY TO APRIL IN 2004&nbsp;30<BR>TABLE 34 THE CHANGES OF THE AMOUNT OF IMPORT SNEAKER FROM 1998 TO 2001&nbsp;31<BR>TABLE 35 THE CHANGES OF THE SUM OF IMPORT SNEAKER FROM 1998 TO 2001&nbsp;32<BR>TABLE 36 THE CHANGES OF THE AVERAGE PRICE PER UNIT OF IMPORT SNEAKER FROM 1998 TO 2001&nbsp;32<BR>TABLE 37 THE CHANGES OF THE AMOUNT OF EXPORT SPORTSWEAR FROM 1998 TO 2003&nbsp;33<BR>TABLE 38 THE CHANGES OF THE SUM OF EXPORT SPORTSWEAR FROM 1998 TO 2003&nbsp;33<BR>TABLE 39 THE CHANGES OF AVERAGE EXPORT PRICE PER UNIT OF SPORTSWEAR FROM 1998 TO 2003&nbsp;34<BR>TABLE 40 THE EXPORT SITUATION OF ALL KINDS OF SPORTSWEAR IN 2003&nbsp;35<BR>TABLE 41 THE EXPORT AMOUNT OF ALL KINDS OF SPORTSWEAR AND ITS PROPORTION STRUCTURE OF THE IN 2003&nbsp;36<BR>TABLE 42 THE EXPORT SUM OF ALL KINDS OF SPORTSWEAR AND ITS PROPORTION STRUCTURE OF THE IN 2003&nbsp;37<BR>TABLE 43 THE EXPORT SITUATION OF SPORTSWEAR FROM JANUARY TO APRIL IN 2004&nbsp;37<BR>TABLE 44 THE PROPORTION STRUCTURE OF THE EXPORT AMOUNT OF ALL KINDS OF SPORTSWEAR FROM JANUARY TO APRIL IN 2004&nbsp;38<BR>TABLE 45 THE PROPORTION STRUCTURE OF THE IMPORT SUM OF ALL KINDS OF SPORTSWEAR FROM JANUARY TO APRIL IN 2004&nbsp;39<BR>TABLE 46 THE MAIN SPORTSWEAR EXPORT COUNTRIES AND AREAS OF CHINA IN 2003&nbsp;40<BR>TABLE 47 TABLE 47 THE MAIN SPORTSWEAR EXPORT COUNTRIES AND AREAS OF CHINA FROM JANUARY TO APRIL IN 2004&nbsp;41<BR>TABLE 48 THE CHANGES OF THE AMOUNT OF SNEAKER EXPORT FROM 1998 TO 2001&nbsp;42<BR>TABLE 49 THE CHANGES OF THE AMOUNT OF EXPORT SNEAKER FROM 1998 TO 2001&nbsp;43<BR>TABLE 50 THE CHANGES OF THE AVERAGE PRICE PER UNIT OF EXPORT SNEAKER FROM 1998 TO 2001&nbsp;43<BR>TABLE 51 THE CHANGES OF COMPETING POWER COEFFICIENT OF SPORTS WEAR FROM 1998&nbsp; TO 2001&nbsp;44<BR>TABLE 52 THE CHANGES OF COMPETING POWER COEFFICIENT OF SNEAKER FROM 1998&nbsp; TO 2001&nbsp;44<BR>TABLE 53 THE SALES REVENUE OF 1997~2002 AMERICA FRANCHISE SPORTS&nbsp;&nbsp; WEARS MARKET&nbsp;49<BR>TABLE 54 MARKET SHARES OF BRAND SPORTS SHOES IN AMERICA IN 2002&nbsp;50<BR>TABLE 55 THE AMERICA SPORTS SHOE SALES CHART OF 2002&nbsp;51<BR>TABLE 56 THE AMERICA SPORTS SHOE SALES REVENUE AND SALES QUANTITY STATISTICS OF 1992-1996&nbsp;51<BR>TABLE 57 INFORMATION ABOUT THE AMERICA SPORTS SHOE TOTAL SALES REVENUE CHANGES OF 1992-2003&nbsp;52<BR>TABLE 58 TYPE STATISTICS OF SPORTS EQUIPMENTS BOUGHT BY AMERICAN CONSUMERS (THE UNIT OF SPORTS EQUIPMENTS REVENUE: ONE MILLION US$)&nbsp;52<BR>TABLE 59 THE CHANGE TREND CHART OF THE AMERICA SPORTS PRODUCTS FROM 1995 TO 2002&nbsp;53<BR>TABLE 60 SPORTS PRODUCTS MARKET STATUS IN MAIN COUNTRIES (UNIT: US $)&nbsp;56<BR>TABLE 61 SPORTS PRODUCTS MARKET STATUS IN MAIN EUROPEAN COUNTRIES&nbsp;56<BR>TABLE 62 ANNUAL EXPENSES OF SPORTS PRODUCTS OF MAIN EUROPEAN COUNTRIES RESIDENTS&nbsp;57<BR>TABLE 63 THE COMPARISON BETWEEN&nbsp; THE TOTAL ANNUAL EXPENDITURE OF FAMILY SPORTS AND THEIR GDP IN JAPAN AND PARTS OF EUROPEAN COUNTRIESÿGROSS DOMESTIC PRODUCT?nbsp;58<BR>TABLE 64 THE DISTRIBUTION OF INTERNATIONAL SPORTSWEAR MARKET&nbsp;59<BR>TABLE 65 THE CHANGES OF INTERNATIONAL CLOTHES MARKET STRUCTURE IN FOLLOWING YEARS&nbsp;61<BR>TABLE 66 INTERNATIONAL CLOTHES MARKET STRUCTURE IN 2004&nbsp;61<BR>TABLE 67 INTERNATIONAL CLOTHES MARKET STRUCTURE IN 2010&nbsp;62<BR>TABLE 68 THE CHANGES OF CHINESE FAMILY SPORTS EXPENDITURE FROM 1991 TO 1999ÿUNIT ÿRMB?nbsp;63<BR>TABLE 69&nbsp; THE STRUCTURE OF CHINESE EXPENDITURE OF FAMILY SPORTS FROM1991 TO 1999(UNIT?)&nbsp;64<BR>TABLE 70 THE SPORTS CONSUME STRUCTURE OF CHINESE CITY AND COUNTRY PEOPLE IN 2000&nbsp;64<BR>TABLE 71 THE SITUATION OF THE EXPENDITURE OF CHINESE SPORTSWEAR FROM 1991 TO 2000&nbsp;65<BR>TABLE 72 THE CHANGES OF THE TOTAL EXPENDITURE ON SPORTS CLOTHES IN CHINA IN RECENT TEN YEAS&nbsp;66<BR>TABLE 73 THE CHANGES OF THE TOTAL EXPENDITURE ON SNEAKER IN CHINA IN RECENT TEN YEAS&nbsp;66<BR>TABLE 74 THE CHANGES OF THE TOTAL EXPENDITURE ON SPORTS CLOTHES AND SNEAKER IN CHINA IN RECENT TEN YEAS&nbsp;67<BR>TABLE 75 THE CHANGES OF THE MARKET DISTRIBUTION OF SPORTS CLOTHES AND SNEAKER IN CITY AND COUNTRY IN CHINA IN RECENT TEN YEAS&nbsp;67<BR>TABLE 76 THE CHANGE STATUS OF OUR COUNTRY S MALE AND FEMALE POPULATION IN RECENT&nbsp;68<BR>TABLE 77 TOTAL POPULATION AND GENDER RATIO IN ALL AREAS OF OUR COUNTRY IN 2000&nbsp;68<BR>TABLE 78 AGE STRUCTURE DISTRIBUTION CHART IN ALL AREAS OF OUR COUNTRY IN 2000&nbsp;70<BR>TABLE 79 DEMAND CHARACTERISTICS AND INFLUENCING FACTORS OF SPORTS CONSUMERS IN DIFFERENT AGE SEGMENTS&nbsp;71<BR>TABLE 80 RURAL AND URBAN DEMOGRAPHIC CHANGES INFORMATION IN CHINA IN RECENT YEARS&nbsp;73<BR>TABLE 81 URBAN RESIDENTS?SPORTSWEAR CONSUMPTION AND CLOTHES CONSUMPTION STATUS QUO&nbsp;74<BR>TABLE 82 CONSUMER PROPORTION GRAPH OF SPORTS WEAR MARKET&nbsp;75<BR>TABLE 83 THE YOUNG S CONSUMPTION STRUCTURE IN BEIJING AND SHANGHAI&nbsp;77<BR>TABLE 84 THE YOUNG S CONSUMPTION BELIEF&nbsp;78<BR>TABLE 85 THE YOUNG S PERSPECTIVE TO BRAND SPORTSWEAR&nbsp;79<BR>TABLE 86 THE YOUNG S ATTITUDE TO BRAND SPORTSWEAR&nbsp;79<BR>TABLE 87 THE YOUNG S ATTITUDE TO BRAND SPORTSWEAR S DISCOUNT CONSUMPTION&nbsp;80<BR>TABLE 88 THE YOUNG S PERSPECTIVE TO COUNTERFEIT BRAND SPORTSWEAR&nbsp;80<BR>TABLE 89 A COMPARISON CHART OF CONSIDERED FACTORS WHEN THE YOUNG BUY SPORTS SHOE&nbsp;82<BR>TABLE 90 THE TREND CHART OF THE YOUNG S SPORTS SHOE PRICE CHANGES&nbsp;84<BR>TABLE 91 THE RATIO OF FAMOUS BRAND SNEAKERS CONSUMERS BOUGHT&nbsp;85<BR>TABLE 92 THE QUANTITY OF FAMOUS BRAND SNEAKERS CONSUMERS BOUGHT&nbsp;85<BR>TABLE 93 THE BRAND DISTRIBUTION OF YOUNG S SPORTS SHOE&nbsp;87<BR>TABLE 94 THE YOUNG S FAVORITE COLOR OF THEIR SPORTS SHOE&nbsp;88<BR>TABLE 95 THE COMPARISON BETWEEN SALE AGENT AND BUY-OUT&nbsp;92<BR>TABLE 96 THE ON-LINE SALES REVENUE OF THE AMERICA S CLOTHES FROM 1995 TO 2000&nbsp;93<BR>TABLE 97 MARKET SITUATION OF FIRST TEN SNEAKER BRANDS AT HOME IN 2002&nbsp;98<BR>TABLE 98 MARKET SHARES OF CHINESE MAIN SPORTSWEAR BRANDS&nbsp;99<BR>TABLE 99 THE BRAND LOYALTY OF CHINESE CONSUMERS TO THE MAIN BRADS IN 2003&nbsp;102<BR>TABLE 100 GLOBAL SALES REVENUE OF NIKE IN 2000~2001&nbsp;105<BR>TABLE 101 THE SCHEDULE OF GEOGRAPHIC DISTRIBUTION IN THE WORLD OF NIKE S FOOTWEAR&nbsp;105<BR>TABLE 102 THE TREND CHART OF GEOGRAPHIC DISTRIBUTION IN THE WORLD OF NIKE S FOOTWEAR&nbsp;106<BR>TABLE 103 THE SCHEDULE OF GEOGRAPHIC DISTRIBUTION IN THE WORLD OF NIKE S APPAREL&nbsp;106<BR>TABLE 104 THE TREND CHART OF GEOGRAPHIC DISTRIBUTION IN THE WORLD OF NIKE S APPAREL&nbsp;107<BR>TABLE 105&nbsp; OPERATION STATUS OF NIKE ( SUZHOU) SPORTS PRODUCTS COMPANY. LTD&nbsp; IN 2002&nbsp;107<BR>TABLE 106 THE SALES OF ADIDAS IN THE WHOLE WORLD FROM 2000 TO 2004&nbsp;109<BR>TABLE 107 THE WORLDWIDE SALE REVENUE OF REEBOK INTERNATIONAL LTD., FROM 2002 TO 2004&nbsp;111<BR>TABLE 108 THE AREA SALES OF REEBOK INTERNATIONAL LTD., FROM 2002 TO 2003&nbsp;112<BR>TABLE 109 THE FEATURES OF REEBOK PRODUCTS&nbsp;116<BR>TABLE 110 THE ANNUAL SALES REVENUE OF LI-NING COMPANY IN 1995~2004&nbsp;127<BR>TABLE 111 THE ANNUAL SALES REVENUE OF LI-NING COMPANY IN 2002~2004&nbsp;128<BR>TABLE 112 A SCHEDULE OF SALES REVENUE OF LI-NING COMPANY BY PRODUCT CATEGORY IN 2001~2004&nbsp;128<BR>TABLE 113 A TREND CHART OF SALES REVENUE OF LI-NING COMPANY BY PRODUCT CATEGORY IN 2001~2004&nbsp;129<BR>TABLE 114 A SCHEDULE OF SALES REVENUE OF LI-NING COMPANY BY BAND IN 2002~2004&nbsp;129<BR>TABLE 115 A TREND CHART OF SALES REVENUE OF LI-NING COMPANY BY BRAND IN 2002~2004&nbsp;130<BR>TABLE 116 SALES REVENUE PERCENTAGE OF EVERY DISTRIBUTION CHANNEL IN LI-NING&nbsp;130<BR>TABLE 117 THE TOTAL SHOPS QUANTITY OF LI-NING COMPANY FROM 2003 TO 2004&nbsp;131<BR>TABLE 118 THE SHOPS QUANTITY WITH LI-NING BRAND OF LI-NING COMPANY FROM 2003 TO 2004&nbsp;131<BR>TABLE 119 PRODUCT LINE STRUCTURE OF KANGWEI&nbsp;135<BR>TABLE 120 OPERATION STATUS OF KANGWEI GROUP IN 2002&nbsp;136<BR>TABLE 121 INCOME STATEMENT OF ANTA (FUJIAN ) SHOE COMPANY LTD IN 2002&nbsp;138<BR>TABLE 122 THE TABLE OF MAIN ECONOMIC INDEXES OF DOUBLESTAR GROUP LTD. IN 2002&nbsp;146<BR>TABLE 123 BALANCE SHEET OF DOUBLESTAR GROUP LTD. IN 2002&nbsp;147<BR>TABLE 124 INCOME STATEMENT OF DOUBLESTAR GROUP LTD. IN 2002&nbsp;147<BR>TABLE 125 A COMPARISON TABLE OF QINGDAO DOUBLESTAR COMPANY. LTD. FROM 1996~2003&nbsp;149<BR>TABLE 126 A SCHEDULE OF DOUBLESTAR S MAIN BUSINESS BY INDUSTRY OR PRODUCT IN 2003&nbsp;149<BR>TABLE 127 A SCHEDULE OF DOUBLESTAR S MAIN BUSINESS GEOGRAPHICALLY&nbsp;149</P></font><br /> </p></td> </tr> </table></td> </tr> </table></td> </tr> </table></td> <td width="1" align="left" valign="top"></td> <td width="250" align="right" valign="top"> <table width="250" height="73" border="0" cellpadding="0" cellspacing="0" class="kuang3"> <tr> <td width="250" height="71" align="left" valign="top" background="images/jian3.gif"> <form id="form1" name="form1" method="post" action="/search.asp"> <table width="240" border="0" align="right" cellpadding="0" cellspacing="0"> <tr> <td width="219" height="27"><table width="100%" border="0" cellspacing="0" cellpadding="0"> <tr> <td width="19%"></td> <td width="81%">Quick Search</td> </tr> </table></td> <td width="43"></td> </tr> <tr> <td height="30"><table width="100%" border="0" cellspacing="0" cellpadding="0"> <tr> <td width="19%" height="25"></td> <td width="81%" valign="middle"><label> <input name="keyword" type="text" size="20" maxlength="20" /> </label></td> </tr> </table></td> <td><label> <input type="image" name="imageField" src="/images/go.jpg" /> </label></td> </tr> </table> </form> </td> </tr> </table> <table width="250" border="0" cellspacing="0" cellpadding="0"> <tr> <td height="22" align="left" valign="middle" class="kuang4">New reopts </td> </tr> </table> <table width="250" border="0" cellpadding="0" cellspacing="0"> <tr> <td width="250" height="323" align="center" valign="top" class="kuang5"> <table width="248" border="0" cellspacing="0" cellpadding="0"> <tr> <td width="31"></td> <td width="257"></td> </tr> <tr><td height="20" colspan="2" align="left" valign="middle" style="padding-left:3px;">·&nbsp;<a href="/report/reports/200811/21/444.html" target="_blank" title="China Bio-Energy Resources Raw Materials Market Report"><font color=""><u>China Bio-Energy Resources Raw Materials Market Report&nbsp;<span class=time>(2008-11-21)</span></u></font></a></td></tr><tr><td height="5" colspan="2"></td></tr><tr><td height="20" colspan="2" align="left" valign="middle" style="padding-left:3px;">·&nbsp;<a href="/report/reports/200809/26/423.html" target="_blank" title="China Trust Industry Report, 20072008 (Updated Version)"><font color=""><u>China Trust Industry Report, 20072008 (Updated Version)&nbsp;<span class=time>(2008-9-26)</span></u></font></a></td></tr><tr><td height="5" colspan="2"></td></tr><tr><td height="20" colspan="2" align="left" valign="middle" style="padding-left:3px;">·&nbsp;<a href="/report/reports/200809/24/397.html" target="_blank" title="U.S. Silicones in Medical Devices Markets"><font color=""><u>U.S. Silicones in Medical Devices Markets&nbsp;<span class=time>(2008-9-24)</span></u></font></a></td></tr><tr><td height="5" colspan="2"></td></tr><tr><td height="20" colspan="2" align="left" valign="middle" style="padding-left:3px;">·&nbsp;<a href="/report/reports/200809/23/370.html" target="_blank" title="Annual Review of the PPE Market, 2006"><font color=""><u>Annual Review of the PPE Market, 2006&nbsp;<span class=time>(2008-9-23)</span></u></font></a></td></tr><tr><td height="5" colspan="2"></td></tr><tr><td height="20" colspan="2" align="left" valign="middle" style="padding-left:3px;">·&nbsp;<a href="/report/reports/200808/30/353.html" target="_blank" title="China Education and Training Industry Report, 2007-2008 (Updated Version)"><font color=""><u>China Education and Training Industry Report, 2007-2008 (Updated Version)&nbsp;<span class=time>(2008-8-30)</span></u></font></a></td></tr><tr><td height="5" colspan="2"></td></tr><tr><td height="20" colspan="2" align="left" valign="middle" style="padding-left:3px;">·&nbsp;<a href="/report/reports/200807/14/314.html" target="_blank" title="Sub-Saharan African Biofuels Markets"><font color=""><u>Sub-Saharan African Biofuels Markets&nbsp;<span class=time>(2008-7-14)</span></u></font></a></td></tr><tr><td height="5" colspan="2"></td></tr> </table> </td> </tr> </table> </td> </tr> </table> <table width="780" height="100" border="0" align="center" cellpadding="0" cellspacing="0"> <tr> <td height="107" align="center" valign="middle" background="/images/hou1.gif"><p><label>&copy;</label>2008 China Report Hall. 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